Google Ads Introduces “Established In” Feature: What You Need to Know

Google Ads Test

Google has recently been experimenting with a new addition to its ads – the “Established In” feature. This feature displays the year a business was established right next to the ad description. It’s like a little badge that gives users quick insight into the longevity of a business. What’s the Buzz About? Brodie Clark, an […]

Has your WhatsApp turned Green too?

Green Whatsapp

Going Green- WhatsApp’s Fresh Face: A Good Move? This week, WhatsApp, the messaging platform owned by Meta, made a small change that caused quite a stir among users. They decided to add capital letters to their “online” and “typing” indicators. But, after receiving some negative feedback on social media, they quickly reverted back to the […]

How Strategic Marketing Helped Homepreneurs Club 2X their Membership growth!

Homepreneurs Club

Introduction Homepreneurs Club, initially comprised of 83 members, embarked on a strategically crafted door-close campaign, introducing a unique approach that allowed new members to join only every three months. This approach aimed to create a sense of exclusivity and anticipation within the club’s membership structure. Objectives of the Campaign The overarching objective of the campaign […]

Growwie: Where Income Growth and Business Innovation Meet

Growwie

Welcome to Growwie, where we redefine the essence of business by putting revenue first in everything we do. In an era dominated by digital landscapes and changing consumer behaviors, our company stands tall, driven by core values ​​that embody our commitment to success: revenue generation, innovation, data-driven decision-making implementation, teamwork, and client relationships. Our origins […]

Mastering Metrics: 5 Essential E-Commerce Marketing Metrics You Should Monitor

e-commerce marketing

Dive into the dynamic world of e-commerce success! This guide is your compass, designed forMarketing Managers overseeing major e-commerce giants. In this blog we’ll explore five keymetrics that go beyond numbers – they’re the secrets to unparalleled success. These metricsnot only measure your marketing impact but also offer insights to optimize your strategy. Let’sunravel the […]

The Role of Landing Pages in Boosting Your Digital Marketing Campaigns

performance marketing

In the context of digital marketing, a landing page is a dedicated web page that is created specifically for a marketing campaign with the primary goal of converting visitors into leads or customers. Unlike other website pages, a landing page has a single, clear call-to-action (CTA) that is designed to encourage visitors to take a […]

15 E-Commerce Marketing Strategies for your Business in 2023

ecommerce marketing

Running an e-commerce business is not a walk in the park. You’ve got to keep up with the latest trends, stay ahead of your competition, and most importantly, keep your customers happy. But one thing that can really make a difference in your success is having a solid strategy of e-commerce marketing strategy. In this […]

Retargeting Ads: Keep Your Brand Top of Mind

Retargeting, also known as remarketing, is a digital advertising strategy that has gained popularity among businesses of all sizes. This approach allows businesses to target users who have previously shown an interest in their brand or website but have not yet converted into customers. By placing a tracking pixel or code on their website, businesses […]

Grow Your Business with Performance Marketing

Performance marketing

Performance marketing is a form of digital marketing that focuses on driving specific actions from customers, such as clicks, leads, sales, or other conversions. It is a results-driven approach that enables businesses to pay only for the marketing efforts that lead to actual conversions or specific actions. This type of marketing allows businesses to create […]

Digital Performance Marketing: Revolutionizing Strategies

Digital performance marketing is crucial for businesses of all sizes and industries, enabling them to connect with their target audience with precision, measure campaign success accurately, and communicate with customers in real-time. This form of marketing has transformed the way businesses market their products and services, providing cost-effective and measurable tactics such as SEO, PPC, […]

Performance Marketing: Difference between E-Commerce & Lead Generation Marketing

In today’s digital age, businesses have numerous options for promoting their products or services online. Two popular performance marketing strategies are e-commerce and lead generation marketing. While both can be effective, they differ significantly in their approaches and objectives. This article will explore the differences between e-commerce and lead generation marketing and how they can […]